MILAN – “It’s going to be full of surprises,” Livia Firth teased on Wednesday, speaking of the upcoming second edition of the Green Carpet Fashion Awards, Italia event, which will close Milan Fashion Week on Sept. 23.
That said, Firth, founder of Eco-Age, and Carlo Capasa, president of the Italian Camera Nazionale della Moda, did reveal that Cate Blanchett, Julianne Moore, Cindy Crawford, Armie Hammer as well as Colin Firth will attend the event at the La Scala theater. This is not a superficial step for them, contended Firth. “They come because they believe in it, and by being here they give an important message.”
Super-influencer @chiaraferragni doesn't miss a beat— or a party. Last night, she inaugurated Pomellato's newest boutique on Rodeo Drive, decked out in bling from the jewelry brand. At the event, Ferragni took some time to sit down with us to discuss motherhood, being a newlywed, and the hotly-anticipated documentary she is currently filming.
Photographed by @chelsealaurenla
As the conversation around sustainability only grows stronger in fashion circles, Everlane has made a new declaration: it’s saying goodbye to virgin plastic. The company, whose ethos is all about “radical transparency,” in terms of pricing and ethical factories, plans to be completely free of virgin plastics by 2021. “We’re producing millions of units and every unit that goes out is wrapped in plastic,” said founder and CEO, Michael Preysman. “At the beginning, it was like, ‘Hey, let’s just take off all these plastic bags.’ There are a lot of complications to that. Everything you buy in the world comes wrapped in plastic when it comes out of the factory.”
Meet Flamingo. The direct-to-consumer brand is Harry’s first foray into products designed specifically for women. The line goes beyond shaving, venturing into a space that is typically relegated to darker corners of the drugstore — at-home waxing. #wwdbeauty