Donald Kohler, an eight-year Burberry veteran, will take over the role of president at Burberry Americas as of Sept. 1.

Currently chief merchandising operations officer, Kohler will succeed Jan Heppe, who is retiring after a 15-year run. In his new role, Kohler will oversee all sales channels, including online, for the company’s full range of products that are distributed across the U.S., Canada, and Central and Latin America.

Kohler joined Burberry in 2008 as vice president of corporate planning and after two years was promoted to senior vice president of planning. He took on the chief merchandising officer’s post in December 2013.

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He will work closely with the company’s Asia and Europe, Middle East, India and Africa teams, as part of one global retail team. He will maintain his commercial planning responsibilities as that is further integrated into the organization internationally. Prior to joining Burberry, he spent four years at Williams-Sonoma and prior to that worked for 11 years at Gap dealing with five different international retail markets. In addition to retail, his management responsibilities included catalogue and e-commerce.

Heppe has led operations for Burberry’s Americas business for 12 years and has served as president of the region for the past two and a half years. Under her guidance, the company opened landmark Burberry stores in Chicago, San Francisco and Los Angeles, as Burberry has shifted away from being a wholesale to a retail-led business.

Burberry chief creative and chief executive officer Christopher Bailey said the Americas “region is an area of considerable opportunity for us,” and praised Kohler’s abilities as a strategic thinker, communicator and leader.  Kohler will “lead the region in its next phase of growth, partnering with myself and Andrew Maag, ceo of EMEIA and Americas.”

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