By  on August 3, 2016

Erin Fetherston, walking through her living room warmly lit by the afternoon sun in Los Angeles, pauses a second to expound on the direction of her latest design project.

“It’s playing with white and something neutral but isn’t precious,” she said. Her choice of the last two words is telling, as she is easily recognized for her doll-like face and big blue eyes framed by straight blonde bangs as much as for her feminine dresses that can be described as precious. “It has a casual elegance to it but also a year-round feeling,” she continued. “It’s great for summer but I can also imagine styling it for holiday.”

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