By  on March 12, 2019

PARIS — Paule Ka has tapped Maxime Simoëns as artistic director as part of entrepreneur Xavier Marie’s plan to turn around the ailing French label.

The French designer joins the contemporary brand, which recently celebrated its 30th anniversary, from Loris Azzaro, where he spent two years as artistic director, overseeing the relaunch of its premium women’s and men’s ready-to-wear lines.

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