By  on April 24, 2019

MILAN — Fendi is once again playing with its FF logo for another Millennial-friendly capsule collection, this time called Roma Amor — a palindrome hinging on the brand’s place of birth and the word “love” in Italian.

Fendi has teamed with graffiti artist Pref, who developed the Roma Amor logo in two different eye-catching graphic variations — a parallelepiped and a multicolor wave, which both create 3-D graphic illusion effects on the capsule. The collection is comprised of ready-to-wear and accessories for women, men and kids.

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