Models backstageChristian Dior show, Backstage, Fall Winter 2019, Paris Fashion Week, France - 26 Feb 2019

Gianfranco d’Attis has been named managing director of Christian Dior Couture North America.

D’Attis will be relocating to New York from Geneva.

Since December 2018, d’Attis has been international managing director of Jaeger-LeCoultre. Before that he was international managing director of Chloé in Paris, which he joined in 2014. At Chloé, he was involved in the strategic development of the brand, while being operationally in charge of the commercial development of Chloé worldwide.

Gianfranco d’Attis  courtesy shot

D’Attis worked 11 years for the Swiss watchmaking IWC Schaffhausen where he held the post of brand director for the Middle East, India and Turkey from 2003 to 2011, before being appointed president USA and Canada.

D’Attis reports to Renaud de Lesquen, president and chief executive officer, North America for Christian Dior Couture and Parfums Christian Dior.