By  on March 26, 2020

MILAN — Gucci is pledging 2 million euros to fight the COVID-19 pandemic.

The Italian luxury house will make two separate donations to crowdfunding campaigns: 1 million euros will be donated to the Italian Civil Protection Department (Protezione Civile) in partnership with Intesa Sanpaolo, while the other 1 million euros will be channeled to the COVID-19 Solidarity Response Fund in support of the World Health Organization, through a matching campaign with Facebook.

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