Laura Lee Miller resigned as the Vera Wang Group’s president of licensing and marketing and will advise the company as a private consultant.
Miller has started her own consulting firm, BrandSolutions, and her former employer is her first client. She plans to use her experience in strategic brand marketing and licensing within the fashion, beauty, fragrance and home furnishings sectors to guide other companies as well.
Miller is the third senior executive to exit a full-time post since Mario Grauso joined the company as president in October. Constance Darrow resigned last month as president of creative direction, and Elizabeth Musmanno departed as senior vice president of worldwide marketing and communications.
“Laura Lee has been a strategic partner for me over the last 10 years and [has] brought great branding and marketing acumen to the business….I am pleased we will continue to tap into her experience on a client basis,” Wang said.
In 2004, Miller joined Wang and helped turn the licensing business into a $350 million retail operation across 14 categories. Her business plan capitalized on Wang’s brand equity as a bridal authority and a fashion designer by lining up licensing partnerships with other top brands such as Coty, Wedgwood and Serta. Miller first linked up with Wang in 1999, when she was president of Unilever Prestige, where she licensed the Vera Wang brand in 1999 and launched a global portfolio of fragrances in 2002.