By  on January 9, 2015

HONG KONG—Moynat, the Parisian leather goods maker, just opened a shop in Hong Kong, its third worldwide and its first in Asia.

“We call it a gallery because it’s quite small. It is a little embassy in Asia. We will open little embassies around the world in key capitals so Hong Kong is the first,” said Guillaume Davin, Moynat’s president, said of the store that opened Jan. 1 in the Landmark shopping mall in Central. The boutique has a net sales area of around 200 square feet.  “It’s a fascinating part of the world and women are really passionate about luxury and passionate about handbags,” Davin said. The popularity of Moynat among Chinese customers — Asian clients make up 60 percent of the brand’s business in Paris and London — “shows that people are looking for brands that are a bit more discreet, a bit more mysterious,” he said. “Maybe the second generation of luxury clients like to go for more mystery. People are happy when they discover new things.”

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