MILAN — No. 21 has signed a five-year licensing agreement with Brave Kid, the children’s wear arm of Renzo Rosso’s OTB Group, for the production and worldwide distribution of the brand’s collections for boys and girls aged four to 14.
No. 21 kids’ wear collection was previously manufactured and distributed by Italian company Grant SpA.
The collaboration between the upper contemporary label founded and designed by Alessandro Dell’Acqua and Brave Kid will make its debut with the fall 2019 collection, which will be on sale at the manufacturing company’s Milanese showroom starting in January.
“I’ve very happy to have chosen a storied, prestigious company to develop my children’s wear collections,” Dell’Acqua said. “I think Brave Kid is the perfect partner to boost our international business and at the same time to continue create kids’ wear collection reflecting the stylistic codes of my women’s and men’s collections.”
Along with consolidating its presence in certain markets, the two companies will be focused on increasing the penetration of the brand on an international scale.
“The matchup of Alessandro Dell’Acqua’s fresh, modern, independent creative vision and Brave Kid’s production and distribution know-how will generate something special,” said Brave Kid chief executive officer Germano Ferraro. “Our team dedicated to No.21 is already working on the launch of a collection that we’re sure will give us a lot of satisfaction.”
Brave Kid already produces and distributes the children’s wear collections of a range of prestigious brands, including Diesel, Dsquared2, John Galliano, Marni and Trussardi.