NEW YORK, NY - SEPTEMBER 07:  Guests attend Visa Taps Into Fashion At New York Fashion Week: The Shows - Day 2 at Spring Studios on September 7, 2018 in New York City.  (Photo by Brian Ach/Getty Images for Visa)

As the new year gets under way, the fashion crowd’s thoughts turn to February and the runway season, which kicks off with New York Fashion Week. The upcoming women’s shows in New York will be held Feb. 7 to Feb. 13 all over town, which is the usual drill.

IMG’s shows will once again be headquartered at Spring Studios, with some shows at Industria.

Leslie Russo, executive vice president at IMG Fashion, said the company is expanding on the success of NYFW: The Talks, which were held last September, and will launch NYFW: BTS, creating experiences beyond the shows and behind the scenes of New York Fashion Week. An opening night event and fashion installation celebrating an icon in American film will be held Feb. 6 at Spring Studios, supporting emerging designers of color. IMG will also reprise The Talks with fresh topics and talent, as well as a fashion film pop-up and screening series that will take place during NYFW, spotlighting fashion documentaries.

The Talks will once again feature a lineup of conversations, including ones on sustainability and innovation, diverse casting and creative campaign visions. Visa is renewing its support for the second season, while Maybelline New York will return for the 10th season.

IMG plans to host 50 shows, and there are an additional 15 to 20 where it provides support. Asked whether The Shed will become the eventual headquarters for NYFW, Russo said IMG is committed to Spring Studios through the February shows.

AtmosphereGen Art presented by Spring Studios, New York, USA - 08 Sep 2016

Spring Studios  Carl Timpone/BFA/REX/Shutterstock

Steven Kolb, chief executive officer of the CFDA, said NYFW “continues to be a steady and strong mix of established and emerging brands.” According to Kolb, Helmut Lang is said to be returning to the New York show calendar (although details couldn’t be confirmed by Black Frame yet), as is Rosie Assoulin, who had most recently shown as part of the fledgling June pack. French accessories specialist Longchamp has returned to the New York calendar with a show slated for Feb. 9, as has Elie Tahari, who is showing his 35th anniversary collection on Feb. 7 at 3 p.m.

Zadig & Voltaire, which has shown in Paris, is presenting its collection in New York on Feb. 11, and Rebecca Minkoff is returning to the runways and will show on Feb. 10 at Spring Studios. Proenza Schouler, which returned to the New York schedule last September after several seasons showing in Paris, will once again show in New York, this time at 4 p.m. on Feb. 11.

Tom Ford plans to have a coed show on Feb. 6 at 8 p.m., serving as a bridge between NYFW Men’s and NYFW. Marc Jacobs will close the week the evening of Feb. 13.

Ralph Lauren, who last season held his 50th anniversary show in Central Park on a Friday night, will show during NYFW on Feb. 7 at 10 a.m., a new date and time for the designer.

Among the designers who will be showing at Pier59 Studios during NYFW are Flying Solo, Pamella Roland, Blue Jacket Initiative, Custo Barcelona, and Zero + Maria Cornejo. Twenty more designers will be confirmed at the beginning of this month. Meantime, modeling agencies that have been banned from Pier59 Studios due to what the studios allege are violations of the Model’s Bill of Rights and other infractions are Wilhelmina, Elite USA, Major and Nomad, according to a Pier59 spokeswoman. It will be interesting to see if the companies participating adhere to that.

Meanwhile, Tommy Hilfiger, as reported, is planning to take his show to Paris this year, where he’ll do a see-now-buy-now extravaganza, kicking off his design partnership with Zendaya. Kate and Laura Mulleavy, codesigners of Rodarte, will show in Los Angeles for the first time in their career.