SIDLINES

CHANGES AT REEBOK: Brenda Palmer has joined Reebok International as vice president of licensing and international business for the Greg Norman Collection. She is based in New York and reports to Richie Woodworth, president of the collection.
Palmer, who is responsible for securing domestic and international licensed business for women’s and men’s sportswear and golfwear, was most recently vice president of men’s and women’s domestic licensing for Nautica apparel.
In another move, Reebok has promoted Andrea Hoff to U.S. apparel marketing director from marketing manager for licensed apparel.
Hoff, who will continue to be based at the company’s corporate headquarters in Stoughton, Mass., reports to Jo Harlow, vice president of U.S. marketing.
Hoff succeeds Heidi Roberts, who left the company in June. Roberts said last week she has not yet accepted a new post.

ATHLETES SPORT CELANESE: Celanese Acetate provided eveningwear for 15 athletes and celebrities who attended The Women’s Sports Foundation’s annual awards dinner last week at the Waldorf-Astoria Hotel in New York.
Nicole Miller, Tadashi, Black Tie Oleg Cassini, Carolina Herrera, Carmen Marc Valvo, Pilar Rossi, Elise Fashions and DKNY gave the wearers these looks made of Celanese acetate for the event.
Prior to the black-tie dinner, hair stylist Jacob Neal and his staff offered makeovers to 110 athletes and presenters.

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