MONDI HIRES HIRTZ AS CEO, KELLER TO RUN SALES, MARKETING

Byline: Melissa Drier

BERLIN — There’s a new management team at Munich-based Mondi.
Peter Littmann, who on July 1 was appointed executive chairman of the troubled German fashion company by its owner, Investcorp, has named Herbert Hirtz as chief executive officer and Alexander Keller director of sales and marketing.
They take over their jobs Oct. 1.
The post of ceo is a new one for Mondi. Hirtz was most recently ceo of the MHM Holding Co., Munich, which controls the fashion companies Basler, Otto Kern and Ara.
Earlier he was a board member of the Escada Group and product manager for its Laurel division.
Keller comes to Mondi from the German bridge collection MarcCain, where he was director of sales.
Keller succeeds Fidelius von Rehbinder, who, according to Mondi, will continue to maintain ties with the firm on a consultancy basis.
Rehbinder couldn’t be reached for comment.
George Marsmann will remain chief financial officer, and Hans-Peter Hiemer will continue to oversee production and logistics.
Littmann, in a statement, said, “We now have the foundation in place to exploit the high market potential of the Mondi label in the 60 countries in which it is distributed, with a superior collection and an innovative forward-looking marketing concept.”
Consolidated sales for the year ended in April dropped to $84.7 million (150 million marks) from 185 million marks the prior year.
In July, Mondi projected sales for the current year of $101.6 million (180 million marks).

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