BROMER NAMED PRESIDENT OF LIZ CLAIBORNE COLLECTION
NEW YORK — Elissa Skala Bromer has been named president of Liz Claiborne Collection, the career division of Liz Claiborne Inc., effective Tuesday.
Bromer had been president of bridge resource Andrea Jovine since September 1995. As reported last week, she resigned from Jovine.
In her new duties, Bromer will be responsible for overseeing the design, production, merchandising, sales and marketing for Liz Claiborne Collection, which includes Collection Classics, its signature career pieces, and Studio, which offers dress-down career looks.
Bromer, who reports directly to Denise V. Seegal, president of Liz Claiborne Inc., succeeds Glenn Palmer, who left Sept. 26. Palmer’s plans were not known.
Before joining Andrea Jovine as executive vice president in 1994, Bromer was vice president of sales and marketing at DKNY in New York and earlier was with Ralph Lauren Womenswear.
Claiborne’s career business has lagged behind its casual division, which posted a sales increase of 9.3 percent to $607.6 million in 1996. Volume of Claiborne’s Collection division inched up only 1.3 percent last year to $209.7 million.