MEMO PAD

HERRERA GOES HOME: Carolina Herrera has become a contributing editor at House & Garden, where she’ll contribute story ideas. Barbara Guggenheim, an art dealer in Los Angeles, will also be joining the magazine. Fancy mastheads are an old HG tradition, with people like Brooke Astor and Oscar de la Renta decorating the original version.

MARDER’S MOVE: It’s official. Jonathan Marder has been named vice president of special marketing at The New Yorker. He held a similar title at Random House. Marder, who reports to New Yorker president Tom Florio, will develop marketing concepts and commercial ventures for the magazine. David Thorpe, Random House’s manager of special marketing, is jumping ship as well and will become associate director of special marketing at The New Yorker. Michelle Abbrecht, senior vice president of publicity for Savoy Pictures, succeeds Marder at Random House.

KARAN TALK: Put Donna Karan on your list of moguls. She’ll address the Cosmetic Executive Women Newsmaker Forum on Thursday, March 7, at the Plaza Hotel. Past speakers have included Donald Trump, Ronald Perelman, Michael Gould and P&G’s Ed Arzt. Karan will talk, show a video and answer questions for about an hour.

FEMME TV: Hachette Filipacchi Presse, the Marie Claire group and the French TV Channel M6 are starting a national cable channel for women that’s set to go on the air in France in the first half of September. Managing director Laurence Aupetit said the channel will reflect a “sensitivity toward issues affecting women,” but would not be “feminist.” While fashion and beauty won’t be top priorities, the show will explore social, education and family issues.
Aupetit hopes the channel will be attractive to advertisers who can’t afford national TV and who may not have used cable before, since the existing sports and news channels have a more masculine image. There are 1.3 million cable subscribers in France. M6 has 51 percent of the venture and Hachette and Marie Claire each have a 24.5 percent stake.

COMINGS AND GOINGS: Eve MacSweeney, a features editor at British Vogue, has been named features director at Harper’s Bazaar…At Allure, Dorrit Thomas has been named senior market editor. She was a senior publicist at Keeble, Cavaco & Duka. Thomas will cover the European collections. Sydne Bolden has been named a market editor, covering the American collections. She was an assistant editor.

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