At Ski Market, a 14-unit retailer based in Waltham, Mass., technical ski jackets by Nordica are bestsellers. With prices ranging from $250 to $350, Nordica’s Ultrex nylon shells lined with holofil in navy or purple are hot performers. Over four weeks, Ski Market saw a 95 percent sell-through for the jackets.
At Macy’s West, Guess’s fur-cropped sweaters in seafoam and baby pink are selling. After three weeks on the floor, the store had a 53 percent sell-through. The sweater retails for $56.
Jou Jou’s denim button front jumperall, belted with two flat pockets and sold in vintage angel wash, had a 10 percent sell-through at Macy’s East during last week’s blizzard. The jumperall retails for $36. At Burdines’ various Florida units, the same Jou Jou item sold through at 14 percent during its first week on the selling floor.Lady Foot Locker, a New York-based activewear retailer.