N.C. MAKERS HEAD FOR ITALY TO PICK UP SOME POINTERS

HICKORY, N.C. — A group of North Carolina legwear manufacturers are off to Italy this week to see how they do it there.
The 15 hosiery makers will meet equipment producers in the Brescia area and hosiery manufacturers around Modena and Bologna. The eight-day trip begins Friday.
“Our objective is to bring fresh thinking to the hosiery industry of North Carolina,” said Milton Good, president of Anthony Hosiery Co. in Hickory and president of the Carolina Hosiery Association. “This is a significant step for the CHA to be a catalyst for new directions, which will help the small and medium-size companies in America.”
A program for the North Carolina hosiery industry, prepared in cooperation with the North Carolina Alliance for Competitive Technologies (NC ACTS), calls for state manufacturers to increase exports significantly over the next six years. Achieving this, Good said, will require sophisticated technology and new marketing strategies. He noted the immediate plan of CHA is to establish at least one marketing network of hosiery manufacturers by mid-1997.
CHA members agreed to visit Italy to determine how Italian manufacturers have formed successful networks.
In addition to the hosiery manufacturers, others making the trip will be Dan St. Louis, director, and Sam Brookbank, instructor, of the Hosiery Technology Center of North Carolina; Paul Fogleman, CHA executive director; Stuart Rosenfeld, president of Regional Technology Strategies; Walter Plosila, executive director of NC ACTS, and Rick Carlisle, special economic counsel for Gov. James B. Hunt.

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