NEW YORK — As part of its plan to open 12 stores over several years, Revillon Inc. announced Monday it will open a 2,600-square-foot store in Beverly Hills in May.
Revillon has acquired Furs by Mannis, 104 South Beverly Drive at Wilshire Boulevard — one block east of Rodeo Drive — where it will open its shop.
In addition to Revillon furs, the Beverly Hills store will offer private label accessories, leather goods and ready-to-wear — an assortment that is currently available in Revillon’s two boutiques in Paris. Those items will be offered in its flagship here, also slated to open in May.
The new Beverly Hills site should generate $2 million in sales by the end of 1997, a spokeswoman said.
The company also has made a series of executive changes.
The moves were made in part to assign some duties previously held by Jack Pearson, who left the firm last month. Pearson was vice president and general manager of Revillon’s 15 leased fur salons at Bloomingdale’s.
Joseph Barlow has been named vice president and general merchandise manager, a new post. He will retain his former responsibilities as vice president of product development and continues to report to Rebeca de Vives, president.
Trish Lucas has been promoted to vice president of merchandising for Maximilian at Bloomingdale’s. She was a buyer and reports to Barlow.
John Raptis has been named corporate vice president and director of services, a new post. He will report to de Vives.
Leslie Freund has been named corporate marketing director for Revillon, reporting to de Vives. Freund was director of marketing for Maximilian and will continue to hold those responsibilities.

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