SAKS SETS SATELLITE LAUNCH FOR ISAAC
NEW YORK — To launch Isaac Mizrahi’s new bridge line, Isaac, Saks Fifth Avenue will present a live, one-hour satellite broadcast featuring the designer from it flagship to 18 out-of-town stores on Feb. 1.
Saks will carry the new Isaac line exclusively in eight markets, including New York, Beverly Hills and San Francisco.
The broadcast will originate from the Mizrahi shop on the fifth floor of Saks’ flagship and feature Mizrahi and a co-host. The co-host will be determined.