NEW YORK — David Dash was named president of Solo Serve Corp., a chain of off-price retail stores based in San Antonio, Tex. He will be responsible for the merchandising and marketing of the company’s 30 units in Texas, Louisiana and Alabama.
Prior to joining Solo Serve, Dash ran his own marketing and consulting firm. Dash was vice chairman of Marshall’s from 1991 to May 1993. He also held senior merchandising positions at Lord & Taylor and Macy’s.
Solo Serve has been operating under the protection of a bankruptcy court since July 1994. Dash’s employment is expected to receive the approval of the bankruptcy court in early January, the company said.

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