COME TOGETHER: A new name, Fashion Brands Ltd., is hitting the handbag market as the result of a merger between two existing firms.
Whiting & Davis, Attleboro Falls, Mass., recently acquired Dallas-based Fashion Imports/
Vanessa. According to Curt Smith, who is president and chief executive officer of Fashion Brands, the purpose of the merger was to create a diversified product line within one organization. Whiting & Davis makes mesh handbags, small leather goods and belts, and Fashion Imports/
Vanessa produces day and evening bags in a range of materials.
Smith, who was president and ceo of Whiting & Davis, said no jobs have been eliminated at either company as a result of the merger. Harry Weiss, who was the owner of Vanessa, is now president of Fashion Brands’ Vanessa division. The firm’s executive staff will be headquartered in Attleboro, but Whiting & Davis and Vanessa sales teams will continue to operate in separate New York showrooms for now, Smith said. Whiting & Davis is at 350 Fifth Ave., Vanessa at 320 Fifth Ave.
SCARVES FOR JACOBS: Marc Jacobs has inked a licensing deal for scarves with V. Fraas, a New York firm. The line was launched last week at the New York acces-sories market, and deliveries for the spring collection will begin Jan. 15. Highlights of the line include Jacobs’s signature neons in silk, cotton bandannas and a series of oversized, polkadot pareos with floral borders.
The line, which wholesales from $35 to $150, will be distributed to department and specialty stores nationwide.
V. Fraas, based in New York, also produces licensed scarf and neckwear lines for Jones New York and Perry Ellis Men.