ELLIN SALTZMAN MAY BE JOINING THE LIMITED
Byline: David Moin
NEW YORK — Ellin Saltzman, a fixture in high fashion until she was dismissed from Bergdorf Goodman last June, will move into a new area by joining The Limited Inc. as corporate fashion director, sources said Tuesday.
The post would be a key one, with Saltzman providing some badly needed fashion direction at the firm’s women’s divisions, particularly Limited Stores and Express. Both had negative comparable-store sales last quarter and generally have been suffering from poor sales for the last few years. In the latest period, however, some improvement was seen due to reduced inventories, sales promotions, better margins and higher quality goods. The company, which last year had a volume of $7 billion, also operates Henri Bendel, Lerner New York, Victoria’s Secret and Lane Bryant.
Limited officials and Saltzman were not available for comment Tuesday.
Saltzman is expected to be based at The Limited offices in the Grace Building on 42nd Street. The firm is based in Columbus, Ohio. Saltzman’s expertise is primarily in upscale retailing, but her strong ties to designers could be helpful to The Limited, which has said it is seeking to build its design team and improve its fashion content.
Saltzman began her career at Saks Fifth Avenue in 1975 as acting fashion director, a post that later became permanent. She accepted an offer to join R.H. Macy & Co., in 1984, but rejected it the following day after Saks named her senior vice president and director of fashion and product development.
In August 1989, Saltzman did join Macy’s, as a senior vice president and corporate fashion director and she remained with the company until April 1992, when she joined Bergdorf’s as fashion director and senior vice president.
The appointment of Dawn Mello as president of Bergdorf’s last April reportedly led to Saltzman’s departure in June. Saltzman and Mello are considered top fashion executives with strong personalities, but market observers said there wasn’t room enough at the store for both of them.