NEW YORK — A realignment within Procter & Gamble’s beauty care business will result in expanded responsibility for three key executives, effective July 1.
Susan Arnold, currently president of global personal beauty care, will also assume leadership for P&G’s global feminine care business, which includes the Tampax and Always brands. Under Arnold, P&G’s beauty care business has unveiled several bestselling products such as Olay Total Effects and Max Factor Lipfinity. Arnold reports to Bruce L. Byrnes, vice chairman of the board and president, global beauty, global feminine and global health care.
Marc S. Pritchard, currently vice president, cosmetics, global design and North America-Latin America, will be named vice president, global cosmetics and personal care, expanding his cosmetics responsibility globally and adding global deodorant and global personal cleansing businesses. Pritchard’s cosmetics oversight includes the Max Factor and Cover Girl brands.
Paolo de Cesare, currently vice president, Northeast Asia skin care and cosmetics, will be named vice president global prestige beauty and skin care, assuming responsibility for global fine fragrances and mass skin care including Olay. He will continue to oversee the SKII brand. De Cesare will relocate from Kobe, Japan, to Geneva, Switzerland, where P&G’s fine fragrance business is based.
Pritchard and de Cesare will continue to report to Arnold.

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