JUNIOR BEAT

HOT KISS GROWS: Los Angeles-based junior brand Hot Kiss has introduced a new sweater division for spring that includes a full line of sweaters to complement the existing denim and sportswear collections. The company will offer basic and novelty styles for the “fashion-conscious junior customer,” aimed to retail for $19 to $29.
Hot Kiss also has made an addition to its design team, Vanessa Ferrero, who is responsible for the development, design and fabric sourcing of all separate tops in the junior sportswear category. Prior to joining the company, Ferrero worked as the head designer for junior sportswear and dresses at Rhapsody Clothing. She is based in Hot Kiss’ corporate office in Los Angeles.

MOOKS HITS L.A.: Mooks Clothing Co., the Australia-based sportswear and streetwear line, has opened its first store in the U.S. The new store, located in Los Angeles, is a 1,000-square-foot, two-story space with a modern, organic feel. The design features the works of graphic artist Bryce Cole as well as dark Danish maple accents against white walls and high ceilings for a gallery feel.
The first Mooks store, which opened in 1993, was designed by Marc Newson in Melbourne, Australia. Since 1993, the company has opened 12 stores in Australia, Japan, the U.K., New Zealand, Indonesia and Taiwan.
The store, located at 126 South La Brea, will offer the complete Mooks collection of women’s and men’s sportswear, outerwear, accessories, footwear and a new eyewear line.

SELF ESTEEM’S BEDTIME: Junior sportswear brand Self Esteem is adding a loungewear division to its mix. Launching for spring, the collection will feature a full line of novelty sleepwear, including drawstring pants; crewneck and V-neck shirts; camisoles; long- and short-sleeve tops, and boxer shorts. Retail prices begin at $20.

QUICK SKATING: Quicksilver, the makers of apparel and accessories for the active-minded young consumer, opened its second Hawk Skate Shop in Salt Lake City in time for Olympic activity.
To celebrate the grand opening, skateboard icon Tony Hawk made a personal appearance at the store and signed autographs. The 1,179-square-foot space is located at 136 Rio Grande in the heart of the city. The 2002 Winter Olympic are set for Salt Lake City in February.

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