LVMH’S GIRARD NAMED DEPUTY MAYOR

PARIS — Christophe Girard, director of fashion strategy at LVMH Moet Hennessy Louis Vuitton, has added a new title: deputy mayor of Paris.
Girard, who had won a seat in the recent municipal elections for the 4th arrondissement neighborhood, was also appointed late Sunday one of 23 deputy mayors for the city. Each has responsibilities for a realm such as health, immigration, transportation, environment, finance or education. Girard will oversee culture, which spans everything from dance and music groups to theaters and libraries.
Girard said he plans to juggle his duties at LVMH with his new civic ones.
“I will reduce my time at LVMH, but not my energy, ideas and input,” he said. “My new office at City Hall is only a block away, so it’s very convenient.”
“We are thrilled,” said Yves Carcelle, head of LVMH’s fashion and leather goods division and Girard’s boss. “He will be able to bring his sense of action to the benefit of the community.”
That Girard was granted the high-profile culture portfolio is “quite an important thing for fashion,” Carcelle added. “It’s recognition. Fashion is culture.”
France’s municipal elections, held during the fall 2001 ready-to-wear shows this month, generated headlines since it marked the first time the Socialist-led left dominated in Paris and Lyon. Girard ran as a member of the Green Party, which aligned itself with the Socialists in Paris.
Girard, who had been Pierre Berge’s right-hand man at Yves Saint Laurent for some 20 years, joined LVMH in 1999.