LAUREN BUSH STUMPS FOR TOMMY HILFIGER

Byline: James Fallon

LONDON — Lauren Bush hit London Thursday and proudly waved Tommy Hilfiger’s red, white and blue.
Bush, the 16-year-old model niece of President George W. Bush, made her first-ever modeling appearance for family friend Hilfiger at his store on Sloane Street here. The appearance, which was packed with British paparazzi and film crews, was to launch Hilfiger’s spring women’s sportswear collection.
It’s been a busy week for Bush, who the day before made her runway debut at the Gai Mattiolo show in Milan. While there, she and her mother Sharon took in Il Duomo and Michelangelo’s The Last Supper before hitting the stores. They then dashed to the airport for the flight to London but were delayed by the snow in Milan. Bush stayed up past 11 p.m. being fitted into the Hilfiger clothes and was up at 8 a.m. Thursday for hair and makeup before being driven to the store with two male models in a red convertible with the top down.
Bush then nervously posed in denim shorts and a gingham top in the window of the store and inside with a Hilfiger guitar before changing into a more demure outfit of a knit white top and khaki skirt.
“It’s been a bit hectic,” the shy but composed Bush said in an interview. “But we know Tommy — his whole family — and it’s fun to come to his store and wear his clothes.”
Bush, the eldest daughter of President Bush’s brother Neil, has been modeling for three years but has become hot property thanks to her uncle’s election.
Before flying back to the U.S. Bush and her mother lunched at the hot restaurant The Ivy — coincidentally across from Camilla Parker Bowles, Prince Charles’s companion — and, of course, squeezed in some shopping.