NEW YORK — Consumed with photo shoots for her upcoming coffee-table book and finalizing her new fragrance launch for early next year, Vera Wang has decided against staging a ready-to-wear runway show for fall.
The press and retailers will still be able to view the line — on an informal basis — in the company’s showroom at 225 West 39th Street in New York.
As reported, Wang has signed with HarperCollins to publish a photo-heavy and informative wedding book for a fall printing. With the deadline for artwork at the end of February, she had little time to spend coordinating a runway presentation at the same time, said Chet Hazzard, president and chief operating officer.
“It really became how much can you do and take on really well,” Hazzard said. “So we decided to hold back on the show to focus on the book. And we really wanted to invest heavily on the photography.”
Also on the horizon will be a signature fragrance, under license with Unilever Prestige, that will bow at retail in January 2002.

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