STICKING TOGETHER: In light of the growing concern over anthrax, magazines have suspended their use of cornstarch-based powder in the manufacturing process that reduces static electricity and prevents magazines and their pages from sticking together and covers from getting scratched from onserts. Apparently, subscribers were worried about powdery substances coming out of polybags.
Time Inc. has asked its manufacturers to suspend the use of cornstarch in its magazines and also stopped polybagging its issues several weeks ago. It is evaluating the use of the bags on a week-to-week basis. A spokesman said the lack of cornstarch wasn’t a concern in the cooler weather, since the pages aren’t as likely to stick together as they are in warmer months.
Conde Nast has suspended the use of cornstarch with the December issues, but will continue to polybag. Hearst also is still using polybags for some issues (although most are not polybagged), but doesn’t use cornstarch in its magazines. And as of last week, Fairchild Publications, parent of WWD and W, suspended the use of cornstarch for the foreseeable future, but still uses polybags.
In a related matter, Conde Nast has temporarily suspended its mail room services until Monday as a precautionary measure. According to a spokeswoman, the mail room was shut down Wednesday afternoon in order to undertake a “rigorous assessment of screening and sorting procedures.” There was no particular incident. Federal Express, Airborne, UPS and inter-office mail were unaffected.
In another development, David Kahn, who in August was named president of the Conde Nast Image Center, is leaving the company. The Image Center was being created to market vintage original prints and photographic reproductions, and to administer the sale and licensing of digitized images of archival material.
“In light of the economic climate, it’s not prudent to begin the division at this time,” said the Conde Nast spokeswoman. Kahn had previously been publisher of The New Yorker, but was moved to this new post when David Carey reassumed his previous role as vice president and publisher of that title.
Stephen Jacoby, vice president, marketing and database at Conde Nast, will become a full-time consultant to the company. Conde Nast is scaling back its database marketing area, and nine people on Jacoby’s staff have been let go. Others have been reassigned to the consumer marketing and ad sales departments.
U.S. JALOUSE FATE UNFOLDS: The U.S. edition of Jalouse has reportedly ceased operations. The avant-garde fashion magazine was launched to much fanfare last February during New York show week. A spokeswoman for Jalouse, said “they’re not closing. They’re restructuring. The [bimonthly] frequency will change after the December issue.” However, she wasn’t aware of what the frequency would be.
WHERE TO WEAR EXPANDS: Where to Where, the Manhattan shopping guide launched by Jill Fairchild in 1999, has expanded its reach. Five new 2002 editions will hit bookstores in November, and will explore the best shopping in New York, Los Angeles, Paris, London and San Francisco. Individual guides retail for $12.95, but a “jet setter” boxed set of four volumes — N.Y., L.A., Paris and London — is available for about $50. The book is available at Barnes & Noble, Borders and Amazon.com.