CLAIBORNE NAMES ROYAK TO NEW INTERNATIONAL POST
NEW YORK — Liz Claiborne Inc. has named Pat Royak vice president and general manager of international alliances. It is a new post.
In this position, Royak will be responsible for sales, marketing, merchandising and business development activities for Latin America, Asia and the Middle East, and will report to Jorge Figueredo, president of the company’s international division.
Royak had been doing consulting work since leaving Levi Strauss & Co. in 1998.
At Levi’s, she had held a variety of positions over 18 years, but was most recently the leader of Levi’s reorganization of the corporate sales and retail marketing departments to customer-based teams.
Previously, she was vice president of marketing and technical development for Asia Pacific Division
At that position she was responsible for product, advertising and distribution for 11 affiliates.