NIKE: JORDAN STILL ON TEAM
NEW YORK — Nike said it’s business as usual for its Jordan brand, dismissing published reports Wednesday in which Michael Jordan is quoted as saying he is finished with product endorsements.
Larry Miller, president of the Jordan brand, said Wednesday that Jordan’s involvement with the brand has always been more than a product endorsement deal. The NBA legend remains directly involved with product design and development, Miller said.
“We look forward to his continued involvement in the business,” Miller said.