NEW YORK — William J. Lansing has been named chief executive officer of NBC Internet Inc., the company said Monday.
Lansing, 41, succeeds Chris Kitze, who was named to the new post of vice chairman of NBCi.
Lansing had been chairman and chief executive of Fingerhut Cos. Inc. since May 1999, but as reported in these columns Friday, left last week “to pursue other interests,” according to Fingerhut’s parent, Federated Department Stores.
Lansing has been credited with building Fingerhut, a wholly owned subsidiary of Federated, into a diversified e-commerce and e-fulfillment operation.
Prior to joining Fingerhut, Lansing was vice president of corporate development at General Electric. Earlier, he was chief operating officer of Prodigy, where he oversaw the day-to-day operations of the online service and led its management buyout from Sears and IBM.
In his new post, Lansing will be responsible for day-to-day and financial operations and building NBCi’s business through acquisitions, partnerships and alliances.

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