BOY GEORGE: It looks like George Clooney has company on the cover of the June Vogue. Sources said Clooney was photographed with Gisele Bundchen and won’t be flying solo, as originally reported. “We don’t discuss future covers,” said a Vogue spokesman.
WERBLIN’S NEW ROLE: Pat Beh Werblin, executive director of creative services at Allure, is moving to Marie Claire, where she’ll become associate publisher/marketing. She reports to Katherine Rizzuto, the new publisher. Werblin succeeds Nina Altschiller, who will join Harper’s Bazaar as associate publisher/marketing, reporting to publisher Cindy Lewis.
EQUAL TIME: So where’s the beefcake? When Sports Illustrated for Women made its debut in 1997, the most frequently asked question was whether it would do a swimsuit issue like its famous brother, Sports Illustrated, said Sandy Bailey, editor of SI for Women. She can now answer “yes.”
SI for Women, which became a bimonthly publication with the March/April issue, will launch its first annual swimsuit issue next Thursday, in the May/June issue. But it will be devoted to female as well as male athletes wearing active swimwear, in addition to featuring gear, sunscreens and other beach paraphernalia.
“We really wanted to [include] not just cool shots of great suits and cool guys at the beach, but also summer gear and waterproof boom boxes,” said Bailey. Sheryl Nields shot photographs of about 45 athletes, including Lisa Leslie and Shaquille O’Neal, on beaches in Santa Monica and Miami.
While Bailey expects the 136-page issue to be well read, she doesn’t think it will attract as many male eyes as SI’s annual swimsuit extravaganza.
“This is not about thongs or suits that turn into thongs accidentally. Women look for different things. We don’t expect this will be a big male issue. It’s not about topless women and leering and back shots,” said Bailey.
Swimsuit brands featured in the issue include Tyr, Bisou Bisou, Nike, Speedo, Anne Cole, and Gottex. A Mossimo tankini is on the cover.