ANNE KLEIN FUR LINES DUE FOR FALL
Byline: Eric Wilson
NEW YORK — Anne Klein is getting into the fur business.
Kasper ASL, which acquired the Anne Klein and Anne Klein 2 labels last year, is launching licensed fur collections for both brands for fall retailing, said Merle Sloss, president of Anne Klein licensing.
The licenses were assigned to The NewMont Group, which makes licensed collections for Andre & Lisa Bisang, and new collections for Vera Wang and Carolina Herrera that were launched last year.
The Anne Klein and Anne Klein 2 fur lines will be marketed to the corresponding bridge and better markets of the sportswear and suit collections. Marvin Yarrow, president of NewMont, said wholesale prices and projections had not been determined.
Samples for both collections are under construction under the direction of Anne Klein designers Isaac Franco and Ken Kaufman, he said.
Sloss added that the Anne Klein 2 line will consist of shearlings and mink styles, while the Anne Klein collection will include shearling, mink, sable and status furs. The launch is planned to hit stores in August — in leased fur salons at department stores and at specialty retailers.
“It’s a prestige issue,” Sloss said. “Women are back into fur as a prestige image. We have Anne Klein and a new better clothing line, and now women can get a shearling or mink to wear with her clothing. They trust the name Anne Klein. Customers want a good value for their money.”
The fur line is the latest licensing development for Anne Klein since it was acquired by Kasper. In the past year, the firm has also signed up licenses for shoes with Maxwell Shoe Co., sleepwear with J.W.E. Silk, cold-weather accessories with Collection X IIX and handbags with Susan Gail.