KORS TRUNK SHOWS NET $750K
Byline: David Moin
NEW YORK — Saks Fifth Avenue staged its two biggest Michael Kors trunk shows ever, reporting that the events combined generated over $750,000 in sales.
“That’s a really good number for Michael Kors,” said a Saks official. “He made appearances at both trunk shows, but these shows generated a lot of excitement for several days after he was gone, through special orders.”
The Saks-organized events featuring the Kors collection were held in the Fairmont Hotel in San Francisco on June 28, and at the Bel Air home of Sherry Lansing, chairman of Paramount Pictures’ Motion Picture Group, on May 27. The actual trunk shows were held at Saks stores on Union Square in San Francisco and in Beverly Hills.
In disclosing some of the best-sellers, Saks said that in Beverly Hills, seven units each of Kors’s cashmere sleeveless beaded sweater in ivory, priced at $1,295, and matching skirt, $825, were sold. Other bestsellers included:
Seven units each of a gray double-knit jersey chevron print coat with fox collar, priced $2,995, and matching skirt for $525.
Nine units of a red leather trench coat, $2,895, and matching skirt, $1,095.
Eight units each of a double-faced camel cashmere jacket with sable collar, $3,695, and gray pinstripe pleated pants, $650.
In San Francisco best sellers included:
Seven units each of a camelhair double-face jacket with sable collar, $3,695, and charcoal pinstripe skirt, $550.
Four units each of a black- and-white-tweed jacket with ostrich feather collar, $2,995, and tweed straight skirt, $525.