SARA LEE TAPS LUSTIG
NEW YORK — Sara Lee Corp. has promoted Paul J. Lustig to executive vice president.
Lustig, 50, currently serves as chief executive officer of Sara Lee Intimates and Underwear in North and South America and Australia. With his new post, he assumes responsibility for the company’s European operations. Lee Chaden, ceo of Sara Lee Intimates and Underwear in Europe and a senior vice president of the corporation, will report to Lustig, who reports to C. Steven McMillan, ceo of Sara Lee.
Concurrently, Peter J.W. Roorda, president of Sara Lee’s Household Products operation, was promoted to senior vice president of the corporation. He also serves as a member of the board of management of Sara Lee/Douwe Egberts, which is based in The Netherlands.
Roorda reports to Frank Meysman, executive vice president and a director of the corporation and chairman of the board of management of Sara Lee/DE.