CAPEZIO AT THE BAR: Capezio and the New York City Ballet have teamed up to cobrand a collection of women’s and children’s dancewear.
In March, the 11-piece cotton and Lycra spandex collection will be introduced at specialty stores, including freestanding Capezio stores. In addition to the Capezio label, the dancewear will carry the New York City Ballet logo. Leotards, pants, shorts and tops will be offered, with retail prices ranging from $20 to $40.
“The New York City Ballet’s involvement with planning the collection has been invaluable and their endorsement means a great deal in the marketplace,” said Peter Morrone, executive vice president of Capezio.
NAPAPIJIRI SETS UP CAMP: Napapijiri, an Italian label, has opened its first New York showroom at 80 West 40th Street. The 2,200-square-foot site houses the brand’s footwear, apparel, outerwear and accessories.
Known for its men’s mountaineering-inspired looks, Napapijiri is offering its first spring collection of women’s sportswear. The 200-style line should generate about $250,000 in wholesale volume, according to Jim Farah, sales director.
Printed linen shirts, a crewneck sweater with a V-slit on the side of the neckline, mini board shorts, sleek lightweight nylon jackets, Tie-dye caps and a camouflage tote bag are among the offerings.
SUITING UP: Onda de Mar, a Columbia-based swimwear maker and six-unit retailer, debuts in the U.S. next month.
Items in the 46-style line will be available in 15 stores, including Diane’s, Canyon Beachwear and Waves, according to Pilar Queipo, president. First-year projected wholesale volume for the U.S. is between $300,000 and $500,000, Queipo said.
With wholesale prices ranging from $29 to $45, the collection features bandeaux, string bikinis, triangle tops and apron tops. Onda de Mar specializes in bikinis, but the company also produces tankinis and one-piece suits including one with cutouts.
Color is a key component in the line. Lime, yellow, red, turquoise, hot pink, pale pink and lilac are among the shades offered.