BURBERRY SALES UP 38%

LONDON — Burberry just goes from strength to strength.
The Great Universal Stores PLC, the British brand’s parent, issued a trading statement Thursday that revealed Burberry’s sales leaped 38 percent at constant exchange rates in the first half ended Sept. 30.
GUS did not reveal Burberry’s actual sales figures; it will do so when it reports first-half earnings on Nov. 30. But the group said the brand “continues to generate excellent sales and profits growth” with significant improvements at both wholesale and retail. Wholesale orders for the spring 2001 collections also are up, the company said.
A GUS official said the growth is across-the-board in women’s and men’s wear and accessories as Burberry benefits from the steps taken over the last three years by the team led by chief executive Rose Marie Bravo.
The sales increase excludes Burberry Spain, which the company acquired on June 30. It includes only a month of results from Burberry’s flagship on New Bond Street, which opened in late August. The GUS statement said that store is performing ahead of expectations.

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