By  on July 24, 2015

Laura Myers quietly launched her contemporary collection Atea Oceanie for fall 2013 out of London, gaining traction with celebrities like Kristen Stewart and Sarah Jessica Parker, who favor the line’s fluid minimalist tailoring and Italian cotton button-down shirts. The collection is carried by Selfridges in London, on theline.com and, as of next week, Barneys New York.

As is the case with many designers, Myers’ concept sprung from “things that were missing from my own wardrobe,” she said earlier this week as she showed her resort lineup and a preview of spring in a suite at the Mercer Hotel in New York. These days, with so much stuff on the market, it’s almost laughable to think that decent shirting, suiting and slip dresses could be elusive, but Atea Oceanie’s are good-looking and especially well-priced ($130 for modal cashmere T-shirts, $250 for shirts $300 to $600 for dresses and suiting) for European fabrics and production. The shirts are made in Portugal; tailoring is done in France and London.

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