By  on September 18, 2018

PARIS – The invitation to their last catwalk display, in mid-June here, read like a formal governmental notice in Germany. On a simple piece of paper, in black and white, it came signed and sealed, replete with a return address (in German) from “GmbH, the limited liability company.”

“We play a lot with the German bureaucratic aesthetic and language,” Benjamin Alexander Huseby, a cofounder of the buzzy Berlin-based fashion brand GmbH, told WWD.

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