NEW YORK — Richard Beckman, who has been publisher of three of Conde Nast Publication’s top titles during the past eight years, was named executive vice president and chief marketing officer of the corporation on Monday, succeeding Pete Hunsinger, who is leaving the company.

Thomas A. Florio, vice president and publisher of Gentleman’s Quarterly, was named vice president and publisher of Vogue, filling Beckman’s most recent position, but a successor for Florio at GQ was not immediately named.

The moves cap a week of speculation that a big shakeup was in the works at the publishing company that might involve some fallout from the demise of Talk magazine, with one commonly repeated scenario involving Ron Galotti’s return to Conde Nast, possibly in a top corporate post. But Beckman’s appointment on Monday to the top sales and marketing position there threw a little water on that theory, leaving publishing pundits to wonder whether Galotti would then go to GQ.

Also a surprise was the departure of Hunsinger. A spokeswoman for Conde Nast would not not discuss why he was leaving, and the former chief marketing officer could not be reached. The title was created for Hunsinger in March 2001, when Mitchell B. Fox was named president and chief executive officer of Advance Publications’ newly acquired golfing titles and Hunsinger was bumped up from vice president and publisher of Vanity Fair.

Beckman’s appointment, announced by Steven T. Florio, president and ceo of Conde Nast, came less than a week after he was named the company’s “Publisher of the Year,” even though his numbers were off. It was the second time Beckman won that title. He has been publisher of Vogue since 1998, where he created the VH1/Vogue Fashion Awards, and was publisher of GQ for the two previous years. In 1994, he was named publisher of Conde Nast Traveler after eight years within the corporation, having started at The New Yorker in 1986.

Thomas Florio was named vice president and publisher of GQ in 1999, a year after he was named to the same titles of Conde Nast Traveler, which he had helped launch in 1986. He was publisher of that title from 1990 to 1994 and president of The New Yorker from 1994 to 1998.

load comments
blog comments powered by Disqus