By  on June 15, 2010

Yigal Azrouël is getting in on the contemporary game with a new label, called Cut 25. The line bows with a capsule collection for fall, available exclusively at Saks Fifth Avenue, Bergdorf Goodman and Intermix in July, followed by a full launch — and expanded distribution — for resort. “This is, for me, more young and hip — a downtown kind of girl,” says Azrouël. “She’s edgier, more fun and young.” And, to be sure, there is effortless drapery and intriguingly cut leathers aplenty.

This story first appeared in the June 15, 2010 issue of WWD. Subscribe Today.

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