“I’m in a very optimistic mood about design,” said Robert Priest, creative director of design firm Priest Media, which recently executed a redesign of More. He’s not the only one. With two overarching trends emerging in the publication design industry — an updated minimalism more playful than what was seen in the Nineties and an opulent layering best exemplified in Suede — as well as a number of smaller innovations taking hold, magazine design is hotter than ever. Here, a look at the latest visual directions.

This story first appeared in the October 15, 2004 issue of WWD. Subscribe Today.

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