Top spring collections based on the number of Style.com page views during the first 12 days they were posted online.
New York Fashion Week didn’t just draw some of fashion’s hottest designers. Celebrities like Catherine Zeta-Jones, Rosario Dawson, Rachel Weisz, Paris Hilton, the Williams sisters, Scarlett Johansson, Kelly Osbourne and Eva Longoria also drew plenty of buzz from the crowds. Marc Jacobs stole the number-one spot again in Style.com’s Top 20 most-viewed fashion designers from New York, earning over 650,000 more page views than for the period following his fall 2005 February show. In fact, 11 collections broke the one million page views mark this season, compared with seven last season. In all, Style.com hit 34 million page views during fashion week. One of the most popular: singer-turned-fashion designer Gwen Stefani. Her first L.A.M.B. show shot up into second place, but is that due to her collection or her fan base?
1. MARC JACOBS
Page views: 2,200,452
Jacobs rose to the occasion by featuring a collection that included A-line skirts over knife-pleated petticoats and cashmere sweatshirts. For evening, WWD said, tiered, beribboned gems could have celebrity clients chirping his name on the red carpet.
Page views: 1,770,845
Though Gwen Stefani attributed her inspiration to the Twenties, more of the show came in the form of dry ice and low-riding cars with hyper hydraulics. Rasta colors, tracksuits and snakeskin fleece all bore elements of Stefani’s style.
3. OSCAR DE LA RENTA
Page views: 1,396,274
“Without question, fashion’s most debonair practitioner still has an ample supply of frills left in him.” said WWD. Motifs included suits, sweaters and curvy dresses. WWD asked, “Who wants restraint at night? Not Oscar’s ladies.”
4. ANNA SUI
Page views: 1,351,832
Prints of all sorts decorated Sui’s whimsical collection, filled mainly of floaty dresses. But, WWD said, “As delightful as it all was, the endless dress brigade grew repetitive.” Sui did, however, impress her audience with some surprising sportswear looks.
5. RALPH LAUREN
Page views: 1,229,038
Lauren mixed elements of beachy knits, patchwork denims, cardigans and ruffled blouses. Lauren also fit in impressive cotton eveningwear frocks. “The clothes were stunning and validated once again Lauren’s intrinsic sense of decorum,” said WWD.
6. MICHAEL KORS
Page views: 1,213,316
Looks straight from the prairie were featured in Kors’ collection this year. An embroidered chantilly lace shirt dolled up a sensible khaki skirt, while a tiered, golden skirt sparkled under a linen trench and white tank top.
7. MARC BY MARC JACOBS
Page views: 1,186,219
“The designer showed a collection that had bits and pieces of Olivia Newton-John, as well as piles of those terrific, do-it-your-way clothes that both girls and boys love,” said WWD. Leggings, layers and zippers were strewn throughout Jacobs’ designs.
8. ZAC POSEN
Page views: 1,092,608
Posen revealed ideal pieces one could easily wear on a Sunday afternoon — a plaid bubble dress, a button-down blouse tucked into a pleated lemony yellow silk skirt. Intricate cutwork and embroidery decorated simple silhouettes.
9. CALVIN KLEIN
Page views: 1,086,457
Despite the stifling heat of the venue, Francisco Costa showed a standout collection, toying with themes of lightness and air against a white-based palette. WWD said he “maintained a minimalist integrity in quite complicated clothes.”
10. BCBG MAX AZRIA
Page views: 1,066,532
Volume was the name of the game for BCBG Max Azria. And though the volume craze has hit plenty of designers, Azria kept the look fresh, for example, with low-slung, striped pajama pants — tops and dresses were also given a fresh spin on boho.
11. CAROLINA HERRERA
Page views: 1,023,132
Herrera delivered distinctive clothes with a chic attitude. She focused on details, inspired by the Twenties. WWD noted, “The clothes as a whole felt too decorative at times, but taken individually, contribute a lovely authority to New York’s new mood. ”
12. IMITATION OF CHRIST
Page views: 980,857
Tara Subkoff’s spring collection “was all plenty stylish and, most importantly, capable of being mass-produced and sold,” said WWD. White cotton dresses, men’s jeans and T-shirts and waves of denim (bleached and dark) were shown on the runway.
13. DIANE VON FURSTENBERG
Page views: 908,964
Von Furstenberg’s signature wrap dresses combined sex appeal and comfort, while flared jackets, an ivory crochet suit, Empire cotton baby dolls, and a beige trenchcoat hit were thrown into the mix.
14. VERA WANG
Page views: 811,085
Wang’s combinations of volume, prints, textures and shapes were gutsy and beautiful, WWD said. Intricate cuts made dresses provocative. Dressed-up sportswear featured small, constricting jackets over decorative blouses. Wang’s gowns dazzled as well.
15. BADGLEY MISCHKA
Page views: 778,863
Mark Badgley and James Mischka’s beaded looks, stunning gowns, including a chiffon tank and an Empire look in beige lace, marked an impressive return to the runway. “This was a collection rich with wonderful clothes and ideas,” said WWD.
16. PROENZA SCHOULER
Page views: 729,990
Jack McCollough and Lazaro Hernandez offered a fresh collection of numerous pieces in various hues of gray. “There was a real romanticism to these clothes,” said WWD. And coats were a definite strong point.
17. DONNA KARAN
Page views: 716,040
Karan’s dresses wowed the crowds, as she displayed richly colored pieces with an Empire cut — a look that could appeal to women of all ages, WWD said. What didn’t work so well were the abstract prints Karan commissioned from Elora Hardy.
18. TOMMY HILFIGER
Page views: 671,408
“A spit-and-polish window display for potential bidders, maybe. A clear statement of his company’s direction — definitely.” Hilfiger went back to his roots for spring: squeaky clean prep with just a soupçon of cool.
19. NARCISO RODRIGUEZ
Page views: 647,130
Rodriguez’s dresses were ultrachic in structured, washed linens and spring-colored silks. Ballooned-out dresses and a gold silk coat were all beautiful in structure. Still, WWD said he “needs to mine a little deeper for new ways to express his so-chic aesthetic.”
Page views: 591,233
Yohji Yamamoto showed jeans, T-shirts and sweatshirts but threw in full skirts and short ruffled jackets as well. WWD said, “More likely buys may fall into the vein of a black cutaway jacket, or a red sleeveless cotton dress with a subtle neckline.”
Source: Style.com. The Web site has a monthly readership of more than 1,200,000. The average age of the audience is 35, with a median income of $68,000; 83 percent of readers are female.