By  on September 21, 2018

BEIJING — Shanghai’s rainstorms paid no regard to whether Diesel had planned its “Hate Couture” party. On Thursday evening, the downpour continued as a capsule collection designed by South Korean actor Yoo Ahn-in was shown on a grassy outdoor runway, feting the launch of the Diesel store on Tmall.

A fleet of clear umbrellas were at the ready at the venue for the night, the historic Taiyuan Villa. Coiffed hair and carefully styled outfits on guests turned soggy, but smiles and laughs also erupted in the front row. If anything, the night — which was all about reclaiming negativity and turning it into something positive, per their recent campaign — worked a little bit better because of it.

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