NEW YORK — Forum Shops, one of the nation’s most productive shopping centers, is getting another high-profile tenant, Scoop, to help fill its new wing, which is under construction.
Forum Shops, located in Las Vegas, is owned by Simon Property Group, which disclosed the news to WWD Tuesday. Scoop will take 6,000 square feet in the 175,000-square-foot expansion, scheduled to open in October.
Compared with the rest of Forum Shops, the new wing will have a vertical construction, with three levels accommodating 60 specialty stores and restaurants, as well as a spiral escalator. The expansion, designed by Terry Dougall with KGA Architects in classic Roman architecture, extends Forum Shops to Las Vegas Boulevard, creating what Simon calls “a grand pedestrian plaza.”
In Las Vegas, Scoop, an eight-unit designer specialty chain for women’s and men’s apparel, accessories and shoes, will follow its formula for merchandising by color, classification and trend. “We’re psyched. Business at Forum Shops is truly unsurpassed,” said Scoop co-owner Stephanie Greenfield. “I’ll be happy if we do $1,500 plus” in sales per square foot.
She said men’s labels will include Jil Sander, Etro, Helmut Lang, Dries Van Noten, Martin Margiela, Paper, Denim & Cloth and Seven, while women’s will include Missoni, Matthew Williamson, Theory, Diane von Furstenberg, Michael Kors, Marc Jacobs, Citizens of Humanity and Seven.
Luca Luca is also among the retailers opening in the new wing of Forum Shops, as previously noted. The company is taking about 950 square feet and specializes in sexy eveningwear designed by Luca Orlandi, as well as daywear, sportswear, knits, coats, accessories and shoes. Luca Luca’s Vegas unit will be the company’s ninth store and its most western location.
Other retailers and restaurants committed to opening in the wing are Harry Winston, Chrome Heart, Donald Pliner, Juicy Couture, Custo Barcelona, Peter Max, Davante Optical, Casa Fuente, Agent Provocateur, Joe’s Seafood, Prime Steak & Stone Crab, Sushi Roku, Villa Reale and Il Mulino.
This is the second major expansion of Forum Shops, which opened in May 1992 with 283,000 square feet and then grew to 500,000 square feet in August 1997. The center yields more than $1,300 in sales per square foot.
— David Moin