HIRSCH GETS PROMOTION: Rebekah Hirsch, former senior director of fashion communications for Polo Ralph Lauren, has been promoted to vice president of fashion communications, a new post. Hirsch will continue to oversee all Ralph Lauren fashion communications, including women’s, men’s, children’s and celebrity public relations, and will add responsibility for European fashion communications in coordination with the European teams. She continues to report to Nancy Murray, senior vice president, p.r. and financial communications at Polo.

FINA TO BROOKLYN: Bridal jeweler Michael C. Fina plans to open a second unit at 8211 Fifth Avenue in Brooklyn later this fall. The 1,800-square-foot boutique will offer a mix of engagement rings, wedding bands, gifts for the bride and the new Michael C. Fina tabletop collection. The store also will feature jewelry by Tacori, Scott Kay, Diana Classic and Primak. It is being created by Lydia Yoslow Designs and Consolidated Design Studio in light maple and black laminate, with glass shelving. Fina’s other unit is at 545 Fifth Avenue in Manhattan.

RAFE REVS UP IN JAPAN: Handbag brand Rafé is accelerating its expansion into the Japanese market with the opening of its third in-store shop there last month. The outlet was originally slated to open in 2005. Located in the Hankyu Department Store in the Yurako-cho section of Tokyo, the shop is 460 square feet and modeled after the company’s flagship in Manhattan’s East Village. Women’s handbags and shoes, as well as men’s accessories, are sold at the store. The two other Rafé in-store shops opened in Nagoya in September 2003 and in Yokohama earlier this year.

WAL-MART FILLS H.R. VOID: Wal-Mart Stores Inc. said it hired Lawrence Jackson as executive vice president of its people division, where he will oversee human resources for the company’s 1.5 million employees. Jackson resigned as president and chief operating officer of Dollar General Corp. last week to accept the position at Wal-Mart. He succeeds Coleman Peterson, who retired in April, and will join the company on Friday, reporting to chief executive officer Lee Scott. Prior to his employment at Dollar General, Jackson was vice president of supply operations at Safeway Inc. and, before that, senior vice president of worldwide operations for PepsiCo Food Systems.

This story first appeared in the October 14, 2004 issue of WWD. Subscribe Today.