NEW YORK — The aisles were full of color and retailers had an agenda.
This story first appeared in the January 15, 2004 issue of WWD. Subscribe Today.
ENK International’s Intermezzo show, held here at the Show Piers on the Hudson River, ended its three-day run on Tuesday. Exhibitors and retailers came from all over to brainstorm and write some final spring and summer orders.
For Stacey Pecor, owner of Olive & Bette’s here, this Intermezzo was the perfect opportunity to talk trends with some of her best resources and check out a few new ones for future consideration.
“This show is necessary for us, since Coterie was so big and crowded,” Pecor said. “It was just so nice to have a conversation with the vendors, and talk with them about next season and how we can top this past year.”
Pecor said that although she was skeptical about how business in 2003 would pan out, she came out with a 39 percent increase in sales over 2002. While she didn’t write that many orders at Intermezzo, she did see her regular vendors, like Michael Stars, Jake’s, Liquid and Tibi.
“Tibi just looks terrific right now. [Designer Amy Smilovic] is one of the most innovative designers who always manages to come up with new things, but also never forgets who her customer is,” she said. “I just can not say enough good things about her and her company, which is just such a great company to work with.”
Pecor said Michael Stars mesh tops are selling out right now, so she talked to the firm about what is next after mesh. She stopped at Three Dots and loved its tie-dye Ts, and she picked up more jeans from Seven For All Mankind, Blue Cult, Adriano Goldschmid and True Religion.
“Jeans just continue to perform and it’s great for my overall business, since for every pair of jeans I sell, I sell four tops to go with them,” she said.
Pecor said she saw a few new vendors like Generra and Noelle, which she might pick up for spring and summer selling.
Ceci Hadawar, owner of If The Shoe Fits in Orleans, Mass., was walking the floor looking for some new apparel and accessories to fill her shop for summer.
“This show is fabulous, but so big it’s overwhelming,” Hadawar said. “There is so much pink and green, so now I am looking for some other colors.”
Hadawar said coming to Intermezzo was necessary, since her shop is located on Cape Cod, far away from the Fashion Center.
“I am looking for some accessories, as well,” she said. “I need trendy, but upscale pieces and I am finding them, so that’s a good sign.”
On the exhibitor end of the spectrum, the Vintage Disney, Seven For All Mankind, Ben Sherman, Rebecca Taylor and Rock & Republic booths were consistently flooded with retailers. Hale-Bob, a Los Angeles-based contemporary firm, was also busy.
“We did amazing this time, one of the best shows we have ever done,” said Hale-Bob owner Daniel Bohbot. “I didn’t expect to do this well, but I am pleased.”
Bohbot said he booked cotton and rayon tanks in soft colors like lilac, pink and blue. Each top is designed with lace, sequins or beaded accents, which he said the retailers liked. He also showed his new collection of handbags, which will launch in the spring, and shoes which come out for summer retailing.
The Hale-Bob line wholesales for $28 to $150.
Los Angeles-based Hank was booking Ts in bright colors with kitschy sayings printed on the front such as “Don’t Get Me Started” and “Me Me Me.” Also booking were zip-up sweatshirts and matching bottoms, also in bright shades.
“Our Ts are just blowing out,” said Marci Rainey, sales representative for the brand. “This show is great because we don’t have a New York showroom, so this is our representation.”
The Hank line wholesales between $20 and $40.
ENK officials said they could not provide the number of buyers or exhibitors at the show by press time.