By  on May 19, 2010

Prints, color and California are not words typically associated with Jil Sander, a collection anchored in strict devotion to minimalism and precision cuts. Yet those concepts unite in Jil Sander Navy, Raf Simons’ new casual collection that the Milan-based company is launching for spring 2011. “We are targeting all kinds of categories that aren’t completely represented in the main collection,” said Alessandro Cremonesi, chief executive officer of Jil Sander. “There will be some surprises in terms of prints and colors. But they are done the Jil Sander way.”

This story first appeared in the May 19, 2010 issue of WWD. Subscribe Today.

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