By
with contributions from Mimosa Spencer
 on May 15, 2019

COPENHAGEN  — Further raising the bar to protect the wellbeing of models, Kering has increased the minimum age to 18 for models it hires to represent adults, effective in 2020, the company said Wednesday.

“As a global luxury group, we are conscious of the influence exerted on younger generations in particular by the images produced by our houses,” said François-Henri Pinault, chairman and chief executive officer of Kering.

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