NEW YORK — Andreas Kurz, who stepped down as chief executive officer of Diesel USA last summer, has joined Polo Ralph Lauren Corp. as division president, international licensing, a new post.
Kurz will be responsible for managing Polo’s licensed businesses in the Far East, Australia, New Zealand and South and Central America. In his role, Kurz is expected to build upon the momentum created with the acquisition last February of the Japanese license, which represents the largest Polo business outside the U.S. Kurz reports to Doug Williams, group president of Polo.
Kurz had been ceo of Diesel USA since January 2000. Prior to that, he held senior posts at Hugo Boss AG, including president and ceo of Hugo Boss USA from 1996 to 1998. During his 13-year tenure at Boss AG, Kurz also directed the international sales in 84 markets, including the Far East. Earlier, he was the international sales director for the Television Corp. of Japan.